Online Branding

What to Know About Increasing Your Brand Awareness

How An Agency Like Percepto Digital Can Maximize Your Content Marketing Plan Landing customers is not just a matter of convincing people they want to buy the product you’re selling. Consumers also decide between vendors by choosing to buy into a brand. If a man is known by the company he keeps, then much can …

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How An Agency Like Percepto Digital Can Maximize Your Content Marketing Plan

How An Agency Like Percepto Digital Can Maximize Your Content Marketing Plan For many  businesses, every marketing dollar is indispensable. That’s why more brands should be examining their content needs when executing a marketing plan. Companies that invest in building their content strategy are likely to see great returns for their efforts. Focusing on content …

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Online Reputation Management Is About More Than Crisis

Online Reputation Management Is About More Than Crisis The urgency of an individual or company facing a crisis situation, and requiring a solution as quickly as possible, is certainly understandable. Doing a quick Google search for the term “online reputation management” will yield results consisting of several ads focusing on how to fix a negative …

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Personal Branding for Agency Leaders: What, Why and How

What is personal branding? Personal branding is about creating a brand around an individual. Individuals shine through actions. If these actions provide true value, authentic attention, and access to the real you they will make a positive and memorable impact on your audience and help build trust and credibility in your expertise. Today, when you …

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