Content Marketing Agency for a Digital World
At Percepto, we go beyond traditional content marketing services to create a well-hewn, finely executed strategy so that your brand and narrative reach, connect and inspire your stakeholders.
Content Marketing Agency for a Digital World
At Percepto, we go beyond traditional content marketing services to create a well-hewn, finely executed strategy so that your brand and narrative reach, connect and inspire your stakeholders.
We delve deep to understand your goals and create a content marketing plan that achieves results.
Since 2007, we have been helping brands tell their stories across a range of digital platforms using leading B2B and B2C content marketing strategies.
To deliver brand content marketing that works, our fundamental strategy is to build around your USPs and key messages, developing the story of your brand and delivering it across all relevant digital platforms. Our goal is to provide visible and long-lasting results, ensuring your messaging and profile are seen and have permanency among your target audience. As your digital content marketing agency our team will create, design and place quality content across the digital landscape to engage with your audience.
Why use Percepto’s Content Marketing services?
With Percepto as your content marketing agency, we will work closely with you to build your tailor-made plan. With Percepto, you can:
01
Promote your brand’s profile across all media platforms
02
Better engage with your target audiences
03
Create a valuable profile for your brand online
04
Promote a positive brand narrative on Google’s first pages
Steps to Deliver the Best Content Marketing Strategy
Learning About Your Brand – The Content Audit
The most important step of our collaboration is for our team to start learning about your brand. We begin with deep-dive research into your business, learning about you, the image you want to portray, and your ultimate targets. We investigate and undertake competitor analysis, look into trends within your vertical sector and look closely at your existing content and current digital presence. Are there opportunities for improvements – on-page, in your SEO, in your tone? Are there gaps in your content, or perhaps in its placement? We gain a full understanding of your past and current activity and recommend how to improve your strategy to achieve results.
Creating Your Content
The next step is to start generating content. Percepto’s dedicated content marketing team develops deliverables for the widest range of media networks and platforms, taking advantage of new media as appropriate for your brand’s content marketing plan. This may include creating or improving your websites; writing blog posts, op-eds and other articles; designing thought-leadership pieces, push notifications, and infographics; and publishing press releases, videos, and social media posts.
Distributing and Amplifying
Once you have signed-off your targeted content, it is distributed across a broad range of channels appropriate to your brand, including social media, newswires, blog platforms and your brand’s website – which can be created by our design and content team – as well as that of your affiliates and partners where possible. Paid and native advertising is used to amplify these pieces to further promote your key messages to your target audience. Percepto is a global content marketing agency, creating content marketing for startups, established tech companies, business and financial services, and more. We publish in a range of languages and across a multitude of industries.
How does Percepto create your online branding strategy?
Learning About Your Brand – The Content Audit
The most important step of our collaboration is for our team to start learning about your brand. We begin with deep-dive research into your business, learning about you, the image you want to portray, and your ultimate targets. We investigate and undertake competitor analysis, look into trends within your vertical sector and look closely at your existing content and current digital presence. Are there opportunities for improvements – on-page, in your SEO, in your tone? Are there gaps in your content, or perhaps in its placement? We gain a full understanding of your past and current activity and recommend how to improve your strategy to achieve results.
Creating Your Content
The next step is to start generating content. Percepto’s dedicated content marketing team develops deliverables for the widest range of media networks and platforms, taking advantage of new media as appropriate for your brand’s content marketing plan. This may include creating or improving your websites; writing blog posts, op-eds and other articles; designing thought-leadership pieces, push notifications, and infographics; and publishing press releases, videos, and social media posts.
Distributing and Amplifying
Once you have signed-off your targeted content, it is distributed across a broad range of channels appropriate to your brand, including social media, newswires, blog platforms and your brand’s website – which can be created by our design and content team – as well as that of your affiliates and partners where possible. Paid and native advertising is used to amplify these pieces to further promote your key messages to your target audience. Percepto is a global content marketing agency, creating content marketing for startups, established tech companies, business and financial services, and more. We publish in a range of languages and across a multitude of industries.
Positioning You as the Expert
With your digital presence established, you and your brand can be seen online, but we will make sure you are heard. With our knowledge of the digital landscape, we develop an in-depth content strategy, placing blog posts, articles, opinion piece, videos (and more) across all appropriate platforms. Each piece of content is created and distributed to best tell your narrative and position you as an expert-in-your-field. Our team is experienced in working in multiple languages on a global scale to reach your target audiences wherever they are.
Feedback and Evaluation
At Percepto we understand the importance of pushing out your messages across all the appropriate platforms with a 360-degree outlook to help increase brand awareness. We ensure to reach all appropriate publications, sites and social media to tell your story to the right people. Each month we will feedback with results of all digital communications activities completed and upcoming.
Let Percepto Create a Customized Content Marketing Strategy for Your Brand
Content marketing is a crucial tool which has the power to transform brands. Whether you are seeking B2C specialists or a B2B content marketing agency to improve brand perception, create and maintain your narrative, bolster key messaging, or increase revenue, Percepto’s team has the experience to formulate and execute a solid marketing plan designed to increase brand growth.