Percepto Insider
Understand how Percepto sees the world through the lens of digital communications.
Insights, opinions, and top tips from our industry experts.
Latest
It’s important to include social media strategy into your online reputation management and here is how you can do it most effectively.
Featured
19 Ways Startups can Use Comms to Attract Investors
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July 31, 2023
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In today’s world of “cancel culture”, gaining media coverage can be tricky. One small mistake can ruin your brand reputation forever.
Energy Sector: Long-Term ORM Strategy
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June 28, 2023
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A leader in the energy sector partnered with Percepto to take control of their online narrative, improve their visibility and increase positive sentiment around their own brand and that of their company.
- Reputation Management
Social Media Bank Run on SVB: all about trust
According to a recent report by the European Banking Authority, banks that prioritize social media
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5 Tips for the Finance Industry to Improve Online Reputation Management Strategy
To help improve their trust and credibility, it’s important for companies working in the financial
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National Lottery sees 2022 sales soar as a result of stellar branding
The first six months of 2022 saw National Lottery’s sales soar past £4bn for the
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- Online Branding
How Social Media and the Shrinking Consumer Attention Span Are Connected
How Social Media and the Shrinking Consumer Attention Span Are Connected — And What That
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Telling Your Company Story – Building The Narrative
Every entity has a story. There are many methods used by companies to create the
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National Lottery sees 2022 sales soar as a result of stellar branding
The first six months of 2022 saw National Lottery’s sales soar past £4bn for the
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- Social Media
The Reason Your Social Media Strategy is Ineffective
Most would agree that social media is a powerful tool integrated in the workflows of
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Positioning Yourself as an Expert in Professional Discussions
Just over two years ago, people across the world shifted the majority of their lives
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Using Social Media to Build Your Personal Brand Just Got a Lot More Personal
Whether you want to or not, each time you post something under your or your
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- Content Marketing
Building a Strategy for Content Marketing for Startups
Building a Strategy for Content Marketing for Startups When considering the best approach to engage
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Google’s Helpful Content Update: What You Should Know
What is this Google’s Helpful Content Update? Google is cracking down on low-quality, ingenuine content
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What is Digital Marketing and How Can Brands Use it Effectively?
With the increase of accessibility to the internet, there are now more people online than
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- Digital PR
Digital Storytelling for SMBs
Digital Storytelling for SMBs Victor Ortiz Content Marketer with GoodFirms Small and medium businesses can
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Facebook Could Ban News if US Journalism Bill Passes: How Will This Impact Strategy?
Meta’s policy communications head states that the new journalism bill will force him to consider
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How Social Media and the Shrinking Consumer Attention Span Are Connected
How Social Media and the Shrinking Consumer Attention Span Are Connected — And What That
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- PR for Start-ups
Utilizing PR Tools for Startups
Understanding Public Relations is essential for growing any business, but even more important for startups
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Building a Strategy for Content Marketing for Startups
Building a Strategy for Content Marketing for Startups When considering the best approach to engage
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Why Startups Should Focus on Brand Monitoring
It only takes one unfortunate news cycle to convince any company to start using Google
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- Percepto Newsroom
Growing your Business Through Elevated Content
When growing your business, producing quality content significantly helps to optimize company goals and success.
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Taking Activist Positions: CEO Ran writes in Forbes
Forbes Business Council Is an Invitation-Only Community for Successful Business Owners and LeadersTel Aviv, Israel.
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Listen to Percepto CEO Ran Blayer on Assaf Schmueli’s podcast, Hamashberist
Listen to Percepto CEO Ran Blayer on Assaf Schmueli’s podcast, Hamashberist CEO of Percepto, Ran
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