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Navigating Divisive Issues – How Web Summit’s Cosgrove is a Cautionary Tale CEOs serve as the public face of the company, and their beliefs and values reflect directly on the

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Elon Musk's Twitter Era reportedly triggered turmoil, and alienated users and advertisers. Will rebranding solve all the platform’s problems? Is this move a PR masterstroke or marketing misstep?

Percepto partnered with a Swiss investment firm to increase their online presence and create the perfect narrative across multiple countries in two different languages.

The Advantages of Implementing a Comprehensive Social Media ORM Strategy

It’s important to include social media strategy into your online reputation management and here is ...
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5 Tips for the Finance Industry to Improve Online Reputation Management Strategy

To help improve their trust and credibility, it’s important for companies working in the financial ...
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“The Gen Z Method”

“The Gen Z Method” Liat Blumner Public Relations and Content Account Manager with Percepto Using ...
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Digital Storytelling for SMBs

Digital Storytelling for SMBs Victor Ortiz Content Marketer with GoodFirms Small and medium businesses can ...
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Facebook Could Ban News if US Journalism Bill Passes: How Will This Impact Strategy?

Meta’s policy communications head states that the new journalism bill will force him to consider ...
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How Social Media and the Shrinking Consumer Attention Span Are Connected

How Social Media and the Shrinking Consumer Attention Span Are Connected — And What That ...
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How content marketing strategy examples from the past can help us build our own

The web is full to the brim of content marketing strategies, its definition, why they ...
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Could ORM be the Safest Investment Private Equity and Hedge Funds Make

It is a common misconception that financial businesses only need to manage their reputation when ...
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PR tools for startups

PR tools for startups can be very different compared to other brands as they are ...
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Hiring a PR Agency for Tech Startups

The Key to Communication: PR for Tech Companies   Tech is the future. However, when ...
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Branding and PR for Startups

Branding and PR for startups consists of how startups portray themselves to the public, and ...
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19 Ways Startups can Use Comms to Attract Investors

In today’s world of “cancel culture”, gaining media coverage can be tricky. One small mistake ...
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The Virtual World of Communications is Here

A quick glance into the future of marketing. Attend events from home, feel like you’re ...
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