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When you have so much money that continued corporate success doesn’t matter, is reputation something you really need to be concerned with? Perhaps, controversy is the cornerstone of your strategy when you don’t need people to like you. Or is that why they like you?.
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It is a common misconception that financial businesses only need to manage their reputation when something negative has occurred. The complex risk issues associated with
Full-Service, Long-Term Online Reputation Campaign
An investment bank and brokerage firm with a focus on the health tech industry partnered with Percepto to improve its reputation and create and maintain and positive narrative online.
- Reputation Management
National Lottery sees 2022 sales soar as a result of stellar branding
The first six months of 2022 saw National Lottery’s sales soar past £4bn for the …
Buying Blue Ticks Could Cause Twitter Confusion
At the beginning of this month, Elon Musk announced that Twitter accounts could now pay …
YouTube handle and online reputation management
YoutTube introduces handles to their platform Last month YouTube announced that the video streaming social …
- Online Branding
Digital Storytelling for SMBs
Digital Storytelling for SMBs Victor Ortiz Content Marketer with GoodFirms Small and medium businesses can …
How Social Media and the Shrinking Consumer Attention Span Are Connected
How Social Media and the Shrinking Consumer Attention Span Are Connected — And What That …
Telling Your Company Story – Building The Narrative
Every entity has a story. There are many methods used by companies to create the …
- Social Media
Boosting Online Brand Presence Through Social Media Management
The majority of the world’s population is avidly using social media these days, whether to …
The Reason Your Social Media Strategy is Ineffective
Most would agree that social media is a powerful tool integrated in the workflows of …
Positioning Yourself as an Expert in Professional Discussions
Just over two years ago, people across the world shifted the majority of their lives …
- Content Marketing
How Social Media and the Shrinking Consumer Attention Span Are Connected
How Social Media and the Shrinking Consumer Attention Span Are Connected — And What That …
How content marketing strategy examples from the past can help us build our own
The web is full to the brim of content marketing strategies, its definition, why they …
B2C Content marketing and what it is
With businesses rapidly coming online and using the internet more frequently, it is essential for …
- Digital PR
Could ORM be the Safest Investment Private Equity and Hedge Funds Make
It is a common misconception that financial businesses only need to manage their reputation when …
Digital Storytelling for SMBs
Digital Storytelling for SMBs Victor Ortiz Content Marketer with GoodFirms Small and medium businesses can …
Facebook Could Ban News if US Journalism Bill Passes: How Will This Impact Strategy?
Meta’s policy communications head states that the new journalism bill will force him to consider removing news from the US platform. How would this effect reputation management services?
- PR for Start-ups
Branding and PR for Startups
Branding and PR for startups consists of how startups portray themselves to the public, and …
Utilizing PR Tools for Startups
Understanding Public Relations is essential for growing any business, but even more important for startups …
Building a Strategy for Content Marketing for Startups
Building a Strategy for Content Marketing for Startups When considering the best approach to engage …
- Percepto Newsroom
Facebook Could Ban News if US Journalism Bill Passes: How Will This Impact Strategy?
Meta’s policy communications head states that the new journalism bill will force him to consider removing news from the US platform. How would this effect reputation management services?
Growing your Business Through Elevated Content
When growing your business, producing quality content significantly helps to optimize company goals and success. …
Taking Activist Positions: CEO Ran writes in Forbes
Forbes Business Council Is an Invitation-Only Community for Successful Business Owners and LeadersTel Aviv, Israel. …