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Author: Ran Blayer

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Ran Blayer

Since 2012, CEO Ran Blayer has led Percepto, overseeing all departments, spearheading business development, and shaping the company’s overarching strategy. Under his guidance, Percepto expanded its operations, forged partnerships with global agencies, and served diverse clientele. Ran’s career began with this industry in 2005, having previously worked specializing in performance-driven digital marketing. He holds a BA in Political Science and Communications from Haifa University and an MA in Conflict Management and Resolution from Tel Aviv University.
Online Monitoring Levels by Percepto

Online Reputation Repair and Management: The Ultimate Guide

September 2, 2025 No Comments

Online Reputation Repair and Management: The Ultimate Guide If your online reputation needs: A refocusing of content Repairment Maintenance An updating Management Then this is the perfect guide for you! Let’s begin… Part 1: Immediate post-crisis action Finding a Specialist Online & Offline Monitoring Target Audience Primary Platforms & Strategies Addressing the Issue Part 2:

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Litigation Support - Percepto Digital, VOXIA and K-Partners

Announcing Our New Strategic Partnership for Litigation Support

July 9, 2025 No Comments

Announcing Our New Strategic Partnership for Litigation Support We’re proud to announce a new partnership between Percepto Digital (Tel Aviv), VOXIA (Geneva), and K-Partners (London) — joining forces to offer a fully integrated strategic solution for litigation support. This collaboration combines our expertise in communications, intelligence, and online reputation to support companies, executives, and private clients involved in

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AI Search is Changing the Game - Percepto Digital

AI Search Is Changing the Game

May 29, 2025 No Comments

AI Search Is Changing the Game Search is changing — again. But this time, it’s not just another algorithm tweak or ranking factor update—it’s a part of the AI revolution.. At its May 2025 I/O conference, Google unveiled AI Mode, a conversational search feature powered by Gemini 2.5, aiming to transform search into an expert-like dialogue.

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Attorney Sluice Chart - Survey Question 6 Would you seek out and take into consideration an attorney’s online reviews before hiring them

Insights into Reputation Management for Law Firms and Senior Partners

February 17, 2025 No Comments

Insights into Reputation Management for Law Firms and Senior Partners In the highly competitive legal arena, reputation is one of the most valuable assets a law firm can possess. In an era where online searches and reviews play a major role in decision-making, managing a firm’s reputation is essential to building trust, ensuring visibility, and

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85% trust in online reviews as they do in personal recommendations

Navigating Reputation as a Financial Thought Leader

April 15, 2024 No Comments

Navigating Reputation as a Financial Thought Leader In the ever-evolving landscape of the finance sector, where trust and credibility are paramount, CEOs of finance companies hold a unique position of influence. Beyond steering their organizations toward success, they also play a crucial role in shaping industry perceptions and driving innovation.  Being perceived as a financial

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Personal Branding for Agency Leaders: What, Why and How

August 31, 2020 No Comments

What is personal branding? Personal branding is about creating a brand around an individual. Individuals shine through actions. If these actions provide true value, authentic attention, and access to the real you they will make a positive and memorable impact on your audience and help build trust and credibility in your expertise. Today, when you

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